Melt Away

Melt away dirt and make up.

Leave behind clean, soft and hydrated skin.

Always Iconic. Re-invented for now.

Our signature honey ingredients, now
with antioxidant botanicals.

Icon exists to elevate skincare to a daily ritual of self-belief, and awaken the icon in everyone.

Radiance without retakes

Wipe the slate clean and start anew
Explore Cleansers

Beneath the surface

Targeted serums for skin lit from within
Explore Serums

Skin with presence

Hydrate and moisturize - your way
Explore Moisturizers

Shop by Ritual

MilkIt Cleansing Powder MilkIt Cleansing Powder

MilkIt Cleansing Powder

Regular price $42.00
Size: Full Size (60g)

MilkIt Cleansing Powder

Exfoliating milk powder cleanser for smooth, luminous skin

4.8 (212 reviews)
Regular price $42.00
Satin Resurfacing Satin Resurfacing

Satin Resurfacing

Regular price $58.00
Size: Full Size (30ml)

Satin Resurfacing

Gentle multi-acid texture-refining serum

4.7 (56 reviews)
Regular price $58.00
HydraScene Moisture HydraScene Moisture

HydraScene Moisture

Regular price $48.00
Size: Full Size (50g)

HydraScene Moisture

Ceramide moisturizer for deep, lasting hydration and glow

4.8 (237 reviews)
Regular price $48.00
Camera Ready Camera Ready

Camera Ready

Regular price $52.00
Size: Full Size (20g)

Camera Ready

Radiant finish smoothing gel primer

4.8 (198 reviews)
Regular price $52.00

Dripping with main character energy

Your skin. Your ritual. Your moment. Confidence you can feel.